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Privacy Policy

Penn Cycle Privacy Policy


Your privacy is important to Penn Cycle. So we’ve developed a Privacy Policy that covers how we collect, use, disclose, transfer, and store your information. Please take a moment to familiarize yourself with our privacy practices and let us know if you have any questions.


Collection and Use of Personal Information

Personal information is data that can be used to uniquely identify or contact a single person.

You may be asked to provide your personal information anytime you are in contact with Penn Cycle or  Penn Cycle and its affiliates may share this personal information with each other and use it consistent with this Privacy Policy. They may also combine it with other information to provide and improve our services, content, and advertising. Here are some examples of the types of personal information Penn Cycle may collect and how we may use it.


What personal information we collect

When you create an Penn Cycle account on our web site, or apply for credit, or purchase any product, register for a class at a Penn Cycle Retail Store, or participate in an online survey, we may collect a variety of information, including your name, mailing address, phone number, email address, contact preferences, and credit card information.

When you share your content with family and friends or send gift certificates and or products, or invite others to join you on Penn Cycle forums, Penn Cycle may collect the information you provide about those people such as name, mailing address, email address, and phone number.

How we use your personal information

The personal information we collect allows us to keep you posted on Penn Cycle’s latest announcements, and any upcoming events. It also helps us to improve our services, content, and advertising. If you don’t want to be on our mailing list, you can opt out anytime.

From time to time, we may use your personal information to send out important notices, such as communications about your purchases and changes to our policies. Because this information is important to your interaction with Penn Cycle, you may not opt out of receiving these communications.

We may also use personal information for internal purposes such as auditing, data analysis, and research to improve Penn Cycle’s products, services, and customer communications.

If you enter into a sweepstake, contest, or similar promotion we may use the information you provide to administer those programs.


Collection and Use of Non-Personal Information

We also collect non-personal information - data in a form that does not permit direct association with any specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose. The following are some examples of non-personal information that we collect and how we may use it:

If we do combine non-personal information with personal information the combined information will be treated as personal information for as long as it remains combined.


Cookies and Other Technologies

Penn Cycle’s website, email messages, and advertisements may use “cookies” and other technologies such as pixel tags and web beacons. These technologies help us better understand user behavior, tell us which parts of our website people have visited, and facilitate and measure the effectiveness of advertisements and web searches. We treat information collected by cookies and other technologies as non-personal information. However, to the extent that Internet Protocol (IP) addresses or similar identifiers are considered personal information by local law, we also treat these identifiers as personal information. Similarly, to the extent that non-personal information is combined with personal information, we treat the combined information as personal information for the purposes of this Privacy Policy.

Penn Cycle and its partners use cookies and other technologies in mobile advertising services to control the number of times you see a given ad, deliver ads that relate to your interests, and measure the effectiveness of ad campaigns. If you do not want to receive ads with this level of relevance on your mobile device, you can opt out by contacting us at internetsales@Penn  If you opt out, you will continue to receive the same number of mobile ads, but they may be less relevant because they will not be based on your interests. You may still see ads related to the content on a web page or in an application or based on other non-personal information. This opt-out applies only to Penn Cycle advertising services and does not affect interest-based advertising from other advertising networks.

Penn Cycle and our partners also use cookies and other technologies to remember personal information when you use our website, online services, and applications. Our goal in these cases is to make your experience with Penn Cycle more convenient and personal. For example, knowing your first name lets us welcome you the next time you visit the Penn Online Store. And knowing your contact information, product serial numbers, and information about your computer or device helps us register your bike products, and provide you with better customer service.

If you want to disable cookies, check with your provider to find out how to disable cookies. Please note that certain features of the Penn Cycle website may not be available once cookies are disabled.

As is true of most websites, we may gather some information automatically and store it in log files. This information could include Internet Protocol (IP) addresses, browser type and language, Internet service provider (ISP), referring and exit pages, operating system, date/time stamp, and clickstream data.

We use this information to understand and analyze trends, to administer the site, to learn about user behavior on the site, and to gather demographic information about our user base as a whole. Penn Cycle may use this information in our marketing and advertising services.

In some of our email messages, we use a “click-through URL” linked to content on the Penn Cycle website. When customers click one of these URLs, they pass through a separate web server before arriving at the destination page on our website. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked in this way, you should not click text or graphic links in the email messages.

Pixel tags enable us to send email messages in a format customers can read, and they tell us whether mail has been opened. We may use this information to reduce or eliminate messages sent to customers. 


Disclosure to Third Parties

At times Penn Cycle may make certain personal information available to strategic partners that work with Penn Cycle to provide products and services, or that help Penn Cycle market to customers. it will not be shared with third parties for their marketing purposes.



It may be necessary - by law, legal process, litigation, and/or requests from public and governmental authorities within or outside your country of residence - for Penn Cycle to disclose your personal information. We may also disclose information about you if we determine that for purposes of national security, law enforcement, or other issues of public importance, disclosure is necessary or appropriate.

We may also disclose information about you if we determine that disclosure is reasonably necessary to enforce our terms and conditions or protect our operations or users. Additionally, in the event of a reorganization, merger, or sale we may transfer any and all personal information we collect to the relevant third party.


Protection of Personal Information

Penn Cycle takes precautions — including administrative, technical, and physical measures — to safeguard your personal information against loss, theft, and misuse, as well as against unauthorized access, disclosure, alteration, and destruction.

Penn Cycle online services such as the or our MerchantOS point of sale system both use Secure Sockets Layer (SSL) encryption on all web pages where personal information is collected. To make purchases from these services, you must use an SSL-enabled browser such as Safari, Firefox, or Internet Explorer. Doing so protects the confidentiality of your personal information while it’s transmitted over the Internet.

When you use some Penn Cycle websites or post on a Penn Cycle forum or social networking service, the personal information you share could be visible to other users and can be read, collected, or used by them. You are responsible for the personal information you choose to submit in these instances. For example, if you list your name and email address in a forum posting, that information is public. Please take care when using these features.


Integrity and Retention of Personal Information

We will retain your personal information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.


Access to Personal Information

For other personal information, we make good faith efforts to provide you with access so you can request that we correct the data if it is inaccurate or delete the data if Penn Cycle is not required to retain it by law or for legitimate business purposes. We may decline to process requests that are unreasonably repetitive, require disproportionate technical effort, jeopardize the privacy of others, are extremely impractical, or for which access is not otherwise required by local law. Access, correction, or deletion requests can be made through the contacting us.



We do not knowingly collect personal information from children under 13. If we learn that we have collected the personal information of a child under 13 we will take steps to delete the information as soon as possible.


Third-Party Sites and Services

Penn Cycle websites, and emails may contain links to third-party websites, products, and services. Our products and services may also use or offer products or services from third parties. Information collected by third parties, which may include such things as location data or contact details, is governed by their privacy practices. We encourage you to learn about the privacy practices of those third parties.


Penn Cycle’s Commitment to Your Privacy

To make sure your personal information is secure, we communicate our privacy and security guidelines to Penn Cycle employees and strictly enforce privacy safeguards within the company.


Changing your Contact Information

You may change or modify your contact information by emailing


Opting Out of Communications

You may opt out of any future contacts from us at any time by emailing You may also use the opt out link that is included in all our our email communications.


Privacy Questions

If you have any questions or concerns about Penn Cycle’s Privacy Policy or data processing, please contact us at 952-888-1427 or write us at Penn Cycle, 3916 W Old Shakopee Road, Bloomington, MN 55437.


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